Guillaume Henry’s view of femininity in a video directed by photographer Collier Schorr
Nina Ricci's artistic director Guillaume Henry explained his vision of femininity in a beautiful video directed by Collier Schorr.
The designer talks to Numéro about this stimulating collaboration.
“I wanted to make a teaser for my first Nina Ricci collection and, during the planning phase, I kept on coming across images by Collier Schorr. And then Marc Ascoli suggested that I work with her. So much so that we naturally thought of asking her to make this video. Collier doesn’t cheat, she leaves people free to express themselves. She likes to let go. During a shoot, the model ends up almost forgetting her presence. She manages to capture these micro-instants of abandon. Collier is a photographer of the instant – the magic instant. There’s absolutely no trickery – there’s a form of truth in her work. And that’s something that I like a lot for Nina Ricci.
“The company, founded by a woman, embodies an idea of femininity, and so for this first exposure I really wanted a woman who looks at women. Because Nina Ricci doesn’t go for direct seduction. You often see models posing for photographers in rather a forced way. But with Collier, not at all. This really corresponds with the image of the Ricci woman I have in my head, when I say that she’s not a woman who shouts. Collier’s women don’t shout either, but they’re nonetheless stirring, touching and moving. Her way of transcribing skin is fabulous. It becomes a material.
“And with Ricci, I prefer to linger on the feel of the textile rather than on a pocket detail, because I like this carnal aspect. This is why I wanted the girls to walk in a circle like in a carousel – so that the audience could get more intimate with the fabric. I wanted the fabric to be like the texture of skin.”
Interview by Delphine Roche